Study: Kids spending 6.5 hours a day on average with media

A study by the Kaiser Family Foundation entitled "Generation M: Media in the Lives of 8-18 Year-Olds" reveals children are more media-saturated than ever, spending on average 6.5 hours a day watching TV, listening to the radio or music, playing video games or surfing the Internet. Advertising Age (free registration) (3/10), The Washington Post (free registration) (3/10), San Jose Mercury News (free registration) From IAB