CAMPAGNE : v8 as tu bu ta portion de fruits et légumes ?

Back from the dead -- after 20 years -- is V8's classic tag line, "I could've had a V8," in a series of ads for the pick-me-up beverage. "Busboy" features a waiter that hits a man on the head when he returns his dinner plate without having eaten his veggies. Click here to watch the ad. In "Drive-Thru" a man gets bopped for ordering his burger sans veggies. Watch the ad here. "Stroller" shows a smarter-than-she-looks baby. Click here to watch it. Listen to your fitness "Trainer." She knows best. Watch the ad here. Young & Rubicam New York created the campaign and mediaedge:cia handled the media planning and buying. via

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