FRIENDS: It’s the economy… and we can help

Par l'ami: Octavian Mihai, un article plein de bon sens pour profiter de la situation économique morose et optimiser son travail.

Extrait: It’s the economy… and we can help

1. Connect with your customers. Right now consumers are looking for friends who will give them a good deal. Your company or product can be that friend, and that trust/understanding relationship will stick with your customer during and after economic hardship.

• Design smart marketing campaigns to engage and connect with your customer. Only offering promotions will not cut it, there is an emotional dimension that has to be catered to in order to increase customer engagement.

la suite: It’s the economy… and we can help

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