Bien que 99 % des Québécois reconnaissent les dangers de texter au volant, une grande proportion de conducteurs ne peut s’empêcher de le faire.
Aucun message portant le libellé sms. Afficher tous les messages
Aucun message portant le libellé sms. Afficher tous les messages
VIDEO | Empêchez-vous de texter
PUB | SAAQ texto
Campagne télévisée de la SAAQ sur les textos au volant. Ce message vise à sensibiliser les conducteurs aux risques de texter au volant et aux conséquences dramatiques que cette pratique peut engendrer. Au volant, on ne texte pas.
VIDEO | Sprint Drive
Driving is cool. Texting is great. It's texting AND driving that's the
problem. Sprint believes "We can live without the AND". The Sprint Drive
First App is a solution that helps prevent distracted driving. It
actually blocks texts and calls and auto-replies when a vehicle is in
motion. This commercial from Sprint uses the metaphor of animated texts
to illustrate how people, especially teens, can be distracted by the
"swarms" of incoming and outgoing messages that we all deal with these
days. Sometimes it's hard to stop texting when we get behind the wheel.
Sprint's technology can help solve the problem. Download at: http://sprint.com/drive
AFFICHAGE: Hang up if you know someone's driving
This featured campaign by Leo Burnett Dubai shows the fatal consequences of the distractions that occur while on the road. "8 out of 10 road accidents are caused by distraction. Hang up if you know someone's driving". The message conveyed underlines the social responsibility and duty Chevrolet is committed to.
PRINT : SMS and driving...
Cliquer pour agrandir.
Agency: Gulf Promoaction DDB Dubai Creative Director & Copywriter: Rishad Lawyer Art Director: Laith Hafez QU'EN PENSEZ-VOUS?
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