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BLOG : 3 Big Brands Reinvent Themselves with Blogs

ipub.ca.cx, jean julien guyot, blog, advertising, publicite

- Case 1: GM’s many voices
- Case 2: Sun’s CEO takes it to the masses
- Case 3: Wells Fargo addresses a dry topic

On y parle de :
- conversational initiatives
- illuminate some of the cool things going on at Sun cie
- The Student LoanDown

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