PUB: philips Wake-up

Ouep je me pose la question si c'est vraiment efficace cette lampe. Qu'en pensez-vous ?

La luminothérapie consiste à s’exposer à la lumière du jour ou à une lumière diffusée par des lampes fluorescentes ou de type DEL. La lampe Wake-up Plus permet de se réveiller naturellement en simulant la lumière du lever de soleil. La lumière fait augmenter le niveau d’hormones énergétiques dans le corps afin de le préparer à se lever.

Bref Philips nous fait la démo des bénéfices de sa lampe avec... un Coq. Au Costco un autre modèle la lampe goLITE BLU est vendu 157$ + taxes, avez vous essayé ce type de produit si oui avez vous constaté des effets bénéfiques ?.

SITE: WAZP - WE ARE ZE PRESIDENTS

THE PERFECT XMAS GIFT !

Buy a tshirt,
support a non profit
organization


You know them by name, sight and reputation.
The organizations they lead are household names
and among them most powerful in the world.
They run the world, have power and money, rot our planet,
lobotomize culture, selling toxic products, defrauding the system,
breaking laws and that's just the tip of the rapidly melting ice berg.

They respect nothing, have no values, except those in their stock portfolio
and are rewarded with mind-boggling bonuses, despite their deplorable actions.

They are the presidents.
In three words, "They **** us."
The idea is enfuriatingly simple.
We Are Ze Presidents aims to shine an ironic spotlight on these elites
using the common and ubiquitous tshirt, so we remember who they are.

By purchasing one of these tshirts, you will also help support
many non-profit organizations that every day try
to repair the consequences of Ze President's actions.

For each sale, WAZP gives back 5$ to specific activist organizations
working against the organization of the chairman concerned.


Maybe through humor and ridicule we can change the world.
At least, through the fraudulent use of their image we stand united in our message.

Through this accidental philanthropism
finally these world leaders can be help a cause other than their own greed.

WAZP.

FACEBOOK
TWITTER

PUB: adidas Basketball Slim Chin and Dwight Howard: The Beast

SITE: nike Defiant. The story of Athletics West.

Un doux mélange d'Andy Warhol et d'AEON FLUX (la série animée)

PUB: nike oregon to spain

Nice boots!

PUB: T-Mobile Heathrow terminal 5

Celui-là est pas mal cool !

PUB: Power smart

BACK TO THE BASICS:The most ridiculous thing about wasting power is that for some reason we don't think it is ridiculous.

Go to http://www.powersmart.ca for more ways to find out how to be smart with your power.



TENDANCE: Vivre léger : 60 tendances pour demain

Vous vous demandez : Comment vivre léger ?

A cette question très actuelle, des architectes, des designers, des stylistes, des cuisiniers et d'autres créateurs apportent leur réponse. Imaginez un monde où l'on a besoin de presque rien, juste d'un nécessaire qui se veut à la fois esthétique, durable et social... Embarquement immédiat pour un tour du monde en 60 tendances. Hamdam Mostafavi


Ce hors-série de Courrier international disponible chez votre marchand de journaux.

■ Vous pouvez également l'acheter dans notre boutique en ligne en cliquant ici

ART PROJECT: Forces Of Nice, an art collab project with adidas originals.

Chairman Ting Industries, Tom Pettapiece and Tangible Interaction are proud to present you Forces Of Nice, a nice art collaboration project with adidas Originals. We are super stoked on this collaborative art show with adidas where we will showcase the art of Chairman Ting, the music of Tom Pettapiece and the interactive experience of Tangible Interaction. This is an exclusive invite only event at adidas Originals Flagship in Hong Kong. x

Forces Of Nice, an art collab project with adidas Originals from Chairman Ting on Vimeo.




PUB: break the habit

Bon lundi ensoleillé, la nature est belle, les gens souriant c'est une journée d'automne formidable...

The Precinct Studios, Sydney has released 'Break the Habit, a new web film that aims to draw attention to the epidemic of childhood obesity in Australia.



The spot directly targets parents who continue to feed their children junk food regardless of the damaging effects it is known to cause them. By comparing junk food to drug abuse, the commercial aims to make parents stop and think about their actions and remind them that junk food is a major contributor of childhood obesity, which is linked to a variety of chronic illnesses.
Says Henry Motteram, managing director of The Precinct Studios: "Parents need to be aware that if their children become obese, it is more than likely because of them. For whatever reason, many parents ignore the early signs that surround the onset of obesity and fail in their duty of care to address the problem. It is hoped that this commercial will highlight this and get people talking about the topic".

'Break the Habit' launched via social networking sites in a successful bid to start a discussion around not only childhood obesity but parents responsibility in the matter.

Producer - Henry Motteram
Director - Melvin J. Montalban
Editor - Melvin J. Montalban
D0P - Tania Lambert
Music Sound Production - Peter McCorquodale @ McCrocodile Audio
Colourist - Trish @ Hi-Def Video Services
Producer's Assistant - Natasha Jackson
Gaffer - Matt Russell
Camera Assistant - Mark Collins
Production Assistant - Aragorn Fenton
Mother - Mikaela Martin

SITE: breast fest film fest

breast cancerRethink Breast Cancer in Canada is again marking Breast Cancer Action Month (October) with an online campaign associated with the Breast Fest Film Fest in Toronto. The film festival, on November 19-21, will be screening seven short films from Japan, USA, Sweden, United Arab Emirates, Germany, Canada and Singapore. Eight short films are available on the Breast Fest site, including PSAs, comedy, dance pieces, photo treatments, with one piece earning the filmmaker $1500, a trip to Toronto and the Amazing Grace Award. The Breast Fest site entry page itself is a visual statement on the impact of breast cancer. Try to play each of the YouTube videos on the page…

PUB: How to spend a 1000,- in Amsterdam



Bien exécutée, bonne idée pour Tourisme Montreal.

PUB: Nokia N8

It's not technology, it's what you do with it.



People all over the world are doing amazing things with Nokia smartphones. From creating a hamster-powered phone charger that keeps their Nokia topped up, to turning their device into something that can help diagnose fatal diseases in remote areas. Incredible. Here are just some of the projects out there that have been discovered.

Find out more about the projects and the brilliant people behind them at http://www.nokia.com/nseries or pre order yours at http://www.nokia.com/n8

BLOG: en conge parental

Fidèles lectrices et lecteurs,

Je vous informe que le blog IPUB est en vacance jusqu'en septembre. Je suis en congé parental pour le moment et je tiens a profiter pleinement de ces moments uniques avec ma petite fille.

Je reprendrais mes publications mi-septembre après un passage à Burning Man (merci SID LEE).


Merci de votre compréhension
Jean julien

Pour patienter je vous conseille la lecture du Hors série de Courrier International sur les tendances SLOW ou FAST.

SITE: diesel + a hundred lovers

Seul regret qu'il 'est pas rendu la vidéo Youtube interactive. L'expérience est plus le fun sur le site de Diesel.

Blurring the line between music promo and online style catalogue, the latest offering from Anomaly and Stink Digital takes Diesels Be Stupid manifesto to the web with an interactive fashion-forward look at the labels new Spring/Summer collection. Commissioned by Diesel and hosted at www.diesel.com/ahundredlovers, the film doubles as the debut video for breaking musical talent Josep Xorto, featuring the singers forthcoming track A Hundred Lovers.


PUB: Qualcomm Emergency Press Conference

PUB: VW the fun theory

The winner :


SITE: kick ass the movie

jean julien Guyot, KICK ASS THE MOVIE, ipub, blog, strategy, infopub.blogspot.com, ipub.ca.cx, facebook connect
Une campagne fort simple liée à Facebook Connect pour créer votre SUPER HÉROS, puis de l'intégrer dans le trailer du film pour participer à un concours.

Become the next KICK-ASS Superhero to Win a Cameo in Kick-Ass 2, the Comic! Watch Kick-Ass in theaters April 16


"Kick-Ass" Application Walk-Through from Ralph on Vimeo.

CONCOURS: Camper citiy telling

jean julien guyot, ipub, camper, story telling, infopub.blogspot.com, ipbu.ca.cx

PUB: un parfum pour les chiens d'aveugles

Support Scent is the first form of support ever that has been specifically designed for the vision impaired to sense. One that appeals to the sense of smell, as opposed to so many others that appeal to vision.

By purchasing and wearing Support Scent you’ll not only be raising funds for Guide Dogs Australia (one of the country’s most pre-eminent charities dedicated to the vision impaired), but actually letting vision impaired individuals themselves have a chance to be aware that the wider community cares. After all it’s one thing to be told about support, but quite another to experience it.

Scented Braille letters (and other letter forms preferred by the vision impaired) imbued with Support Scent will be sent out in advance to the blind and vision impaired where possible, ensuring they can recognise the fragrance.

With no government funding for Guide Dog programs, local Guide Dog organisations rely heavily on the generosity of individuals and corporations to fund their vital work. Support Scent is a dedicated national project to make people more aware of the plight of the vision impaired and show the difference that a Guide Dog makes to their lives.








PUB: BETCLIC passe à l'attaque dans les jeux en ligne !

Betclic à l’attaque de l’Italie ! Avec l’ouverture des jeux en ligne sur le marché italien, Betclic Poker a lancé une vidéo promotionnelle pour son site.



envoyé par lachosebarkette. - Foot, rugby, surf et encore plus de sports en vidéo.

VIRAL: Doyouchat not another chatroulette.

par le Mouvement Ni Putes Ni Soumises

PUB: Nike Stadium Brazil

Creative mastermind Matt Pyke with UK-based design and art studio Universal Everything are at it again with an awe-inspiring short movie that celebrates the release of the 2010 Brazils National Team Jersey.

Combining different styles from generative design to retrofuturistic low-polygon modeling, the short film is an abstract journey that tells the story behind the birth and the development of the newly designed uniform.

PUB: British Telecom new fibre optic broadband service

BT Infinity







PUB: adidas The Street Where Originality Lives

Welcome to the street where originality lives; the adidas Originals neighborhood. This is where athletes, musicians, skaters, artists, entertainers and more all come together to show their colors, their style and their originality.

PUB: adidas: The Feather Leads to the Revolution

adidas Japan has kicked off its latest phase of World Cup activities with an animated comic featuring national hero, Nakamura Shunske. The digital piece, created by TBWA\HAKUHODO, is the first in a series describing the journey of the Japan team through to the World Cup and will help create the spark that will start a revolution with Japanese fans as they cheer on the National Team.

PUB: HEINEKEN STAR BRAZIL

HEINEKEN STAR FINAL

PUB: philips Pinkman

Here’s another work from Pinkman AKA Alberto Mielgo, a ridiculously sexy spot.

STREET: rain campaign

RAINCAMPAIGN® is an innovating, surprising environmental friendly outdoor advertising campaign using only rainwater. ... PAS CONVAINCU ET VOUS ?




PUB: Drench RUBIK Head

Une tête so british pour la marque DRENCH JUICY SPRING de BRITVIC !



via

HORS MEDIA: Bacardi express

En Amérique du Nord, Budweiser a son avion, en Australie Bacardi son train...pas le même budget.

PUB: Tourisme Belgique

La Flandre vous a réservé une place au premier rang du plus fou des défilés. Sur le podium, ses villes d'art, Bruxelles, Anvers, Bruges ou Ostende défilent et vous font découvrir tous leurs trésors : créations d'artistes branchés, chefs-d'œuvre incontournables du patrimoine, spécialités à savourer du très beau et du très bon qui pourraient bien vous rendre fou de Flandre.

Pas sur que cela donne vraiment le gout d'y aller qu'en penses tu DUC ?



PUB: Belgian Natural Gas

The idea of the film is simple. How to visualize the warmth of natural gas? By the use of the stop motion technic, we see how warmth spreads through the house as knitted wool. A film of TBWA Brussels, directed by Olivier Babinet produced by Lovo Films. Don't forget to check out the making of how we did it!

PUB: the impossible Hamster Club

Why rich countries need a new economic direction?

Four years on from nef's Growth isn’t Working, this new report goes one step further and tests that thesis in detail in the context of climate change and energy. It argues that indefinite global economic growth is unsustainable. Just as the laws of thermodynamics constrain the maximum efficiency of a heat engine, economic growth is constrained by the finite nature of our planet’s natural resources (biocapacity).



via

SITE: WEQUIT utiliser facebook pour arrêter de fumer

Use this facebook app and go smoke free

jean julien Guyot, ipub, blogue, strategy, infopub.blogspot.com, ipub.ca.cx
WeQuit is the app that motivates you and your friends to give up smoking and stay smoke free. It tracks your progress, challenges you and your mates, provides useful tips to quit and gives you a friendly nudge in the right direction. Created by the charity, No Smoking Day, the app is free and simple to use, so why not add it to your Facebook profile for an easy way to quit.

PUB: OASIS Let's all chant remix by Bob Sinclar

Les fruits Oasis s'éclatent au beach volley. Exclusivité: les feuilles Thé sont également de la partie. Qui va gagner ? Réponse à la fin !

SITE: Thierry Mugler Womanity

Thierry Mugler invites women of the world to connect and communicate through womanity.com. Mr.Mugler imagined and launched this interactive platform to be an expressive space built on the natural bonds existing between all women.




jean julien guyot, womanity, thierry Mugler, blog, ipub, infopub.blogspot.com, ipub.ca.cx, strategy

PUB: reebok eaystone

Tone your legs and butt with Easytone footwear from Reebok. Looking good just got easier!

PUB: american express take part

Yvon Chouinard believes that good ideas begin with people like you taking the first step. Through a love of the environment, he has rallied against mammoth dams and reduced the damage to rocks from mountain climbing equipment. Take your first step by voting, volunteering, or donating with Members Project.

HORS MEDIA: viagra a 11 ans

TAXI invite à fêter ça...

PUB: Pfizer paralympique

Pfizer Canada, partenaire de longue date de l’équipe paralympique canadienne, encourage la population à démontrer sa fierté en visionnant et partageant un court métrage.



Chaque fois qu’une personne visionne le film Croire en soi sur le site plusquedesmedicaments.ca et l’envoie à un ami ou un proche, Pfizer remet 5 $ à l’équipe paralympique canadienne.

PUB: Hyundai Save Your Kids From Their Wild Side

PUB: audi 3D

Un spot Audi réalisé par Aladino Debert, dont la totalité des plans sont virtuels. Les voitures ont été modélisées sous le logiciel Maya, avec un rendu sous Vray et un compositing sous Nuke.


PUB: International Women day









PUB: Let the vampires starve

Dir. José Skaf for TNT Spain

TNT Spain has lauched this special campaign in collaboration with the Spanish Federation of Blood Doners. Join forces to promote blood donation! Let the vampires starve!



via

PUB: sidaction

PUB: Carlsberg England Team Talk

Carlsberg is offering consumers the chance to meet the England football team and deliver a half-time team talk in an on-pack promotion which runs from this month.

The Team Talk initiative will run on 2.6 million Carlsberg packs in the build up to the World Cup in June and include TV spots from May, as well as online virals.

PUB: BBC SUPERPOWER

It wields enormous influence, acts as a catalyst for social change and empowers its users to become both consumers and creators of information on a global scale. This March, the BBCs international news services - BBC World Service, BBC World News and BBC.com - are exploring the ways in which the internet is transforming the world in a special season of programming called Superpower


PUB: Skype outside Canada

The guys at Skype outside made a nice video for Canada.



La campagne.

PUB: I love my body

Victoria's Secret Supermodels Chanel Iman, Rosie Huntington-Whiteley , Candice Swanepoel, Lindsay Ellingson, Erin Heatherton & Alessandra Ambrosio want YOU to take the quiz.

RENCONTRE: Les outils intranet dans l’entreprise

VIA

"Alors que le Web 2.0 connaît une forte croissance, beaucoup d’entreprises hésitent encore à se servir de ces nouveaux outils de communication à l’intérieur de leur organisation. Pourtant, utilisés à bon escient, intranet et réseaux sociaux peuvent décupler la force de la communication interne.

Qui de mieux donc que Claude Malaison, président d’
ÉmergenceWeb, pour traiter, avec nous aux Grands Communicateurs, du profil des futurs employés, appelés « les natifs du numérique »? Comment ceux-ci intègrent-ils le marché du travail et comment l’intranet 2.0 et les réseaux sociaux peuvent offrir un avantage concurrentiel pour une organisation?

Selon Claude Malaison, « pour que l'entreprise retienne et fidélise ces nouveaux employés, évite de perdre l'expertise de ses retraités et puisse la communiquer à ses nouveaux employés, il devient primordial d'utiliser, entre autres, les réseaux sociaux afin d'identifier et de transmettre l'expertise. Il est aussi primordial de libérer et de mettre à profit le potentiel innovant des employés, des partenaires et clients. »"

Le prix d'entrée est de 10 $ (gratuit pour les étudiants inscrits à la TÉLUQ). Le nombre de places étant limité, nous vous recommandons de réserver la vôtre pour Montréal ou pour la webdiffusion sur Internet, à l'adresse suivante :
http://www.toile.coop/grandscomm/natifs/

TECHNO: 30 ans d'apple

J'ai eu mon premier mac à l'âge de 9 ans, c'était un Mac plus.

PUB: Les jeux paralympiques

SOMETIMES YOU HAVE TO LOOK DOWN TO FIND SOMEONE TO LOOK UP TO !



The Canadian Paralympic Committee in partnership with BBDO Toronto just launched its first-ever advertising campaign promoting the upcoming Vancouver 2010 Paralympic Winter Games. Elevating the training and preparation rituals of Paralympic athletes Ray Grassi (Sledge Hockey) and Stephanie Dixon (Swimming), the ads bring to life the perseverance, passion, skill, determination and successes each athlete experiences as they prepare to compete in their sport. By establishing feelings of empowerment and confidence, the campaign also encourages future athletes to pursue their love and passion for sport and their support of the Canadian Paralympic Games.

PUB: Frijj Swamp Soccerettes

Dairy Crests number one Flavoured Milk drink brand, FRijj, is launching a multi-media campaign featuring augmented reality across its entire range. This revolutionary promotion has been created to drive consumer brand awareness by leveraging the existing link with the brands £2M sponsorship of Soccer AM.




PUB: Let's Lose the Labels campaign

Gingerbread has been working with single parents since 1918. Back then we opposed the bastardy acts that stigmatised children born out of wedlock. 92 years later single parents are angry about the labels that are used today. Gingerbread is campaigning to lose the labels and stop the stigma and stereotyping of single parents



via

RENCONTRE: Le journal indépendant : Vue de l’esprit ou phare de la démocratie ?

Le monde de la presse est partout en ébullition. Les journaux quotidiens en particulier vivent des heures difficiles. Les lecteurs, les jeunes plus encore, migrent vers Internet, les revenus publicitaires chutent. Le mode actuel de financement des quotidiens semble à bout de souffle. Des journalistes sont licenciés, les conditions de travail de ceux qui restent en poste se dégradent. Dans ce contexte incertain pour toute la presse quotidienne, quelle place reste-t-il pour le journal (une notion déjà presque vétuste) quotidien indépendant?

Ce colloque invite à une réflexion autant sur les rôles, contenus et publics du journal indépendant du 21e siècle que sur ses structures rédactionnelles, son financement et sa gestion.

Vendredi 12 mars 2010, de 9 h à 17 h 30
Lieu : La Grande Bibliothèque, 475, boulevard De Maisonneuve Est, Montréal

A l’occasion du centenaire du journal Le Devoir, ce colloque d’une journée réunit des journalistes et chercheurs éminents venus de la France, de la Suède, du Canada, et des États-Unis pour une réflexion autant sur les rôles, contenus et publics du journal indépendant du 21e siècle, ainsi que sur ses structures rédactionnelles, son financement et sa gestion. Dans le contexte actuel d’incertitude pour toute la presse quotidienne, quelle place reste-t-il pour le journal quotidien indépendant ?

Edwy Plenel, l’ancien directeur de la rédaction au quotidien, Le Monde, présente la conférence d’ouverture. Parmi les panelistes sont Josée Boileau, rédactrice en chef au quotidien, Le Devoir; John Honderich, l’ancien éditeur du Toronto Star; Karen Dunlap, présidente et directrice générale du Poynter Institute; et Bernard Poulet, rédacteur en chef au magazine économique français, L’Expansion.

Ouvert au public/Entrée libre.
Pour vous inscrire : www.ledevoir.com/colloque
Pour plus d’information (et le programme) : www.media.mcgill.ca

HORS-MEDIA: 13TH Street "Last Call"

Ils sont fort et ça marche. Utiliser un mobile au cinéma 13th Street l'a fait !!! ça fait frissonné.

PUB: Fear of NOT flying Virgin Atlantic

Once you experience Virgin Atlantic Upper Class youll never want to fly any other airline. This is why Y&R New York created: The Fear of Not Flying Virgin Atlantic Upper Class.

The idea is presented through a series of online videos showing the clear after-effects of flying in such luxury. Because after you fly Virgin Atlantics Upper Class, the idea of flying anything else can be quite terrifying.



WEB: Internet Numbers

JESS3 is a creative agency that specializes in web design, branding and data visualization.

JESS3 / The State of The Internet from Jesse Thomas on Vimeo.

PUB: SKoda left foot

Parler de char d'une autre façon.

PUB: Visa Backcard

For those who demand only the best of what life has to offer, the exclusive Visa Black Card is for you. The Black Card is not just another piece of plastic. Made with carbon,
it is the ultimate buying tool.


PUB: pepsi Max

World class players Lionel Messi, Thierry Henry, Ricardo Kaká, Frank Lampard, Andrei Arshavin and Didier Drogba star in Pepsis new global football advert. Multi platinum selling artist Akon whose smash new track Oh Africa accompanies the advert makes a cameo appearance.

 

IPUB.CA.CX DE LA PUB RIEN QUE DE LA PUB ! - Copyright 2003-2009 All Rights Reserved
Accessible via : BLOGSPOT--JEAN-JULIEN.COM
C'est quoi ipub.ca.cx ¦ C'est un blog qui diffuse gratuitement de l'information sur la publicité et les communications partout dans le monde.
C'est le premier blog québécois qui parle de publicité et qui s'adresse à la fois aux professionnels et aux étudiants.
C'est un formidable moyen de donner son point de vue et de démarrer des discussions.
C'est un outil d'échange au service d'une communauté de passionné(e)s!